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Career Noteables
Managing $2.38M in Annual SEO Revenue
Led agency's SEO department across 40+ client accounts, achieving 3% YoY revenue growth and 9% increase in Salesforce opportunities. Managed team of 6 direct reports, balancing strategic oversight with hands-on client work across enterprise e-commerce, B2B, and multi-location businesses.
Impact: Proven ability to scale SEO operations while maintaining quality, client satisfaction, and team stability through organizational change.
1
Driving 106.5% YoY Revenue Growth
Orchestrated comprehensive SEO strategies across client portfolio, combining technical optimization, content marketing, and conversion rate optimization to more than double transaction revenue year-over-year.
Impact: Demonstrated ROI of integrated SEO strategy, proving organic search as sustainable, high-return growth channel.
3
Transforming University
E-Commerce Performance
Drove 49% growth in online sales for $5.6M campus bookstore program through site architecture redesign, SEO optimization, UX improvements, and data-driven content strategy. Managed complete digital presence while maintaining strict brand guidelines and collaborating with cross-functional stakeholders.
Impact: Demonstrated ability to drive measurable e-commerce growth through technical and strategic optimization—even in complex organizational environments.
5
Pioneering AI Search Optimization (GEO)
First-mover in systematically testing and optimizing for AI-generated search results. Conducted 500+ content A/B tests over 19 months, tracking citation rates across ChatGPT, Perplexity, Google AI Overviews, and emerging platforms. Developed proprietary optimization frameworks that increased AI citation rates by 127%.
Impact: Established thought leadership in emerging field, delivering $47.2K in AI-attributed revenue and 218% QoQ growth while saving $14K annually through AI-integrated workflows.
2
Building Zero-Turnover Team Through Organizational Change
Led team of 6 direct reports through 3 organizational restructures—maintaining morale, productivity, and retention while increasing departmental efficiency by 33%.
Impact: Proven leadership in ambiguous, high-pressure environments where team stability and performance matter most.
4
Achieving 77.3% Increase in Enterprise E-Commerce Revenue
Developed and executed comprehensive optimization strategy for enterprise-tier e-commerce client, combining technical SEO, content strategy, and UX enhancements to drive record revenue growth.
Impact: Proof of concept for integrated optimization approach—SEO doesn't live in isolation from UX, content, or conversion optimization.
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LocalOS
Contact
123-456-7890
Location
Midtown
Savannah, Georgia 31401
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